When I tried starting my first company, a B2C social app (like every other college kid), we heard so much about making sure you get the MVP (Minimum Viable Product) right. The MVP was the first major milestone we had to hit! I wish FirstRound would have published their article on MLPs Minimum Loveable Products back then; we would have thought through things differently.

As one of Entytle’s first employees, I’ve had a ringside seat to our journey to building a highly loved product — starting as an engineer, and then eventually as VP, Product. When we started, we wound…

Amay Jhaveri

Product Leader for Enterprise SaaS

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